Fashions Night Out (NY Fridays)

Friday, October 12, 2012

One of the great things about NYC is all the free stuff you can get.  Fashion's night out has got to have the most abundant "free stuff" of the year.  For the past four years, one of my wonderful friends has mapped out some excellent itineraries (mostly through SoHo, West Village and Meatpacking) to ensure our group of gals hits up some fun stores with no shortage of free stuff.

For those of you unfamiliar, Fashion's Night Out is a one night fashion event "From Manhattan to Milan, Atlanta to Australia.” The after-hours shopping extravaganza Fashion's Night Out celebrated its fourth glorious year. With stores in over 500 cities nationwide, FNO was bigger and better than ever before. (" 

As for the past few years, the FNO website lists many participating retailers and what they have to offer.  Here's a summary of some of the exciting, or not so exciting free stuff:
  • Drinks!  About 50% of participating stores give out free drinks.  Most have free champagne, but some partner with various liquor brands or new items r and serve up a signature cocktail or wine.  Two years ago Mango gave out a mixed drink in a cocktail shaker like cup with a straw.  A bunch of places partner up with new beverages like Izze or coconut water and distribute bottles of those. 
  • Cake (cup and other) - as you know cupcakes are all the rage. Last year Cole Haan gave out Baked by Melissa and this year Alice & Trixie handed out AMAZING cake pops.
Picture from
  • Pizza- this year we happened to walk by one store we were unfamiliar with in the West Village and unbeknownst to us they had catered in delicious brick oven pizza (I wish I remembered the name of the pizzeria)!  Definitely the best food of the night. 
  • Clothes - One year Alice by Temperly just started tossing clothes into the street.  I grabbed a night shirt and my friend a tank top. We both liked what each other got better and swapped.   
  • Photos - the last 2 years photo booths were big!  
  • Miscellaneous beauty items - dry shampoo, fake nails, fake eyelashes, hair feathers and nail polish just to name a few. 
  • Of course nearly every store has a "giveaway"' which is basically a way to sign up for their mailing list, but one friend received  $60 on any free item at C Wonder this year by finding a colored balloon they were handing out in SoHo.
Point being, if you like free stuff Shariously schedule some time at Fashion's Night Out next September!  What kind of stuff have you gotten at Fashions Night Out?


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